Page 7 - Marketing Milestone

D E P A R T M E N T O F T O U R I S M

APRIL M I L E S T O N E S
2020 During COVID-19

06 Presented analysis of the impact of
COVID-19 on tourism

08 New strategy for post COVID-19

advertising

Social media live sessions activated

(108+ live events)

09 Developed Cayman Islands US agent

advisory group
D R E A M I N G

10 Video launch - Dreaming of Being of
Being Reunited
Reunited

14 Launch of US/UK/LATAM Trade

Webinars

17 Revised short-term Marketing &

Comms. Plan - Global

20 “Take a moment” social media series

created - UK

24 Latin America launch of culinary

demonstrations

28 PRIDE Webinars launched

30 Canadian Trade Webinars launched